Guillermo Segalerba, Digital Strategies Tech Lead at Pyxis, participated in a webinar organized by Divante and tells us in the latest episode of UR about the technological trends in the retail world.[...]
While global uncertainty is significant on several fronts, from the economic and health situation, what trends can we expect for ecommerce in 2022?[...]
We talked with Natalia Macri, vice president of the CEDU, to deepen in the different strategies and precautions that organizations must face when entering the world of e-commerce.[...]
Raquel Oberlander, an internationally recognized content marketing expert, talks about three stages in the marketing strategy: the lead-up, the party and the return.[...]
The arrival of Alibaba's Taobao Live in 2016 ushered in a new era in e-commerce, linking a live online broadcast with an e-commerce store to allow viewers to watch and shop at the same time[...]
If you are thinking of implementing SAP Commerce in your company, Pyxis Commerce Enabler is a MUST HAVE, since it optimizes development costs, quality and time-to-market.[...]
We participated in SAP´s vodcast “The Marketing Essentials” to share our experience as SAP Marketing Cloud Partner and talk about MarTech, the perfect synergy between marketing and Technology.[...]
How do you navigate over 700 platforms and vendors? The Martech (initiatives that use technology to achieve marketing goals) spending rose last March already by 28% and will continue to rise even more[...]
Almost overnight, digital has become central to every customer interaction. Staying competitive while building lasting bonds with customers requires new strategies and practices.[...]
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